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WordPress, done right

WordPress powers nearly half the web — and most of those sites are slow and bloated. I build WordPress with lean custom themes: fast, secure, easy to manage.

A fast, clear quote

Sound familiar?

  • An Elementor site with 40 plugins that loads forever.
  • Every plugin update is a gamble — sometimes the site survives, sometimes not.
  • You wanted a small design change and heard it's 'not possible in this theme'.

What you get

  • A custom theme, not a purchased one

    Lean code written for your site — no bundles of features nobody needs. It's the difference between 90+ and 40 on PageSpeed.

  • Simple content editing

    Structured fields for every area of the site. You swap text and images — the design doesn't break.

  • Security hardening

    Managed updates, correct permissions, automatic backups, and blocking WordPress's common attack vectors.

  • Migration from Wix/Elementor

    An orderly migration preserving content, URLs and SEO — without losing your Google ranking.

  • WooCommerce when you need a store

    A full store on WordPress — payments, shipping, invoicing. Details on the e-commerce page.

WordPress isn't a dirty word

'Real' developers love to sneer at WordPress, and template-flippers sell it for every problem. Both are wrong. WordPress with a custom theme is an excellent tool for content and business sites — and I'll tell you honestly when it's not the answer.

Related work

  • Biga

    Case study

    I developed the official website for Biga Bakery, creating a responsive, visually appealing site that effectively showcases their artisan breads and pastries.

    biga-bakery.co.il
  • Tailor made site for one of the largest importers of: Nature valley, Pillsbury, Haggen daaz and Fiber one, keeping the site responsive and up to date with latest technologies.

    rustic-bakery.co.il
  • In partnership with Nick Academy, we developed a vibrant and engaging website designed to reflect their dynamic educational offerings. By closely aligning with their vision and leveraging efficient design processes, we delivered a site that not only meets their needs but also stands out with its user-friendly interface and visually appealing design.

    nick.academy

How it works (no surprises)

  1. Intro call

  2. A fast, clear quote

  3. Development with regular updates

  4. Launch & support

Frequently asked questions

Elementor is great for full editing independence; a custom theme wins on speed and stability. I work with both — the recommendation depends on how much you really edit.

Usually yes — a theme swap, a plugin diet and optimization work wonders. A short review tells whether to renovate or rebuild.

Option A: a monthly plan and I handle everything. Option B: you, with a walkthrough and automatic backups protecting you.

Yes. With a lean theme, optimized images and proper caching — WordPress clears 90 on mobile PageSpeed. I have live sites proving it.

Core WordPress is a decent base; themes and plugins are usually the problem. Every WordPress I build meets WCAG 2.1 AA including a statement.

You've got a project? I've got a keyboard.

I reply within one business day. A clear quote after a short intro call.